In today’s fast-paced digital world, social media has become one of the most powerful tools for brands, businesses, and marketers. From small start-ups to large corporations, everyone uses social media to communicate, promote, and grow. This shift has transformed digital marketing, making social media marketing (SMM) a core component of every business strategy. Whether you're planning to take a digital marketing course in Jaipur or upskilling through an AI digital marketing course in Jaipur, understanding the role of social media marketing is essential. Understanding Social Media Marketing (SMM) Social media marketing refers to the process of using social platforms such as Facebook, Instagram, YouTube, LinkedIn, and X (Twitter) to promote products and services. The goal is not just to advertise, but also to build relationships, increase engagement, and create a brand’s online presence.
