The Man who chose meaning over momentum At a time when India’s startup ecosystem was accelerating rapidly - drawing inspiration from global models and adapting them successfully for local markets - John Bayan found himself asking a different question: What is truly worth building? What legacy do I want to leave behind? The entrepreneurial bug had bitten early. Opportunities were everywhere - marketplaces, aggregators, platform businesses. Many of these models were unlocking real value at scale, reshaping how Indians consumed services. But for John, the question was never about what could work. It was about what should exist. After more than two decades of solving complex business problems inside large, structured organizations, he reached a personal inflection point: if he were to build something of his own, it had to be meaningful - something that addressed a real, underserved problem. A Problem everyone recognized, few solved The insight came from repetition. Across boardrooms,